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Founding UX/UI Designer

Joined as the founding UX/UI Designer, crafting top-notch UX solutions for B2B, B2C, and web/mobile products while mentoring peers on the significance of UX/UI practices.

No Existing Toolstack

Due to the lack of a toolstack, I began creating design solutions in Adobe Illustrator, aligning with the organization's preference for Microsoft laptops.

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Figma Selection

Led a comprehensive toolstack evaluation to streamline our design solutions library for better accessibility, ultimately selecting Figma as the final choice.

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Established Comprehensive Design Library

Leveraged the Farm Credit style guide to establish a foundational design structure for future solutions.

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First Atomic Design System

Evolved the style guide and design library into a fully functional atomic design system, built from the ground up in Figma.

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Complete Product Lifecycle
SaaS, B2B, B2C, Web, and Mobile

Implemented user experience practices across 14+ B2B SaaS products and 3+ B2C web, Android, and iOS applications.

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UXUI Guidelines

Crafted guidelines for integrating new team members, offering an encompassing project overview, and leveraging design system utilization. Essentially, developed a comprehensive library to familiarize newcomers with our work and showcase our capabilities

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Team Engagement Strategy

To elevate engagement with products at various lifecycle stages, devised and executed an engagement strategy highlighting UX methodologies tailored to influence each phase of project development.

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Usability Studies

Executed usability studies across diverse projects, leveraging a wide range of methodologies including quantitative, qualitative, accessibility, and data analysis. Demonstrated expertise in translating findings into impactful design solutions.

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User Testing

Persuaded senior leadership on the criticality of user testing, crafted meticulous test plans, conducted numerous interviews, and meticulously analyzed feedback to fuel iterative design sprints.

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UX SignOffs

Collaborated with project management to integrate UX/UI requirements into essential documentation and developed a comprehensive UX engagement and sign-off plan.

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Strategic Design Practices

Consistently championed UX methodologies, driving senior leadership towards strategic design practices to enhance planning, development, and user-centric releases.

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Growing Team   

Expanded my team from a solo effort to a cohesive unit of up to nine UX/UI specialists, with invaluable support from peers, all the while providing continuous mentorship to foster individual growth.

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Championing User-Centric Design

Consistently advocating for UX best practices, emphasizing their impact on projects, and actively promoting iterative improvement strategies.

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